#NoFilter as the Culture of Social Media Slowly Shifts Towards Authenticity

A young woman scrolls through Instagram. Each picture she likes is of a different model, celebrity, influencer, or friend edited to perfection. Some photos show airbrushed skin and flawless smiles; others highlight slender legs and toned stomachs. Although the posts are all edited differently, each one shows a warped reality that strays further from the […]

Do Face Serums Help or Hurt?

Photo by Content Pixie on Unsplash

Maybe it’s just me, but one of my serious guilty pleasures is the Vogue Youtube channel – specifically the Vogue Beauty Secrets videos. Something that I noticed after watching literal hours of makeup tutorials is that many of the women use face serums to prepare their face before applying their makeup. Women like Taylor Hill, […]

The Very Best of Organic Beauty

By: Meaghanne O’Connell – It’s no secret organic products are beneficial for us.When it comes to beauty, we can help make the planet a better place while also looking and feeling gorgeous. Organic beauty products cut out any synthetic fragrances and dyes, which tends to irritate the skin and scalp, leaving you vulnerable to breakouts. […]